Establishing a Brand

I have been working my way through the Platform/Promo Lessons in Publetariate’s Vault University curriculum  by April Hamilton and Zoe Winters (I was fortunate enough to win access to Vault University as a winner of Publetariate’s First Anniversary Contest.) While I don’t plan on revealing any detail on the excellent material presented in this curriculum (if you are interested, the fee is just $5 a month for monthly lessons, and I would highly recommend signing up and/or purchasing a copy of April Hamilton’s Indie Author Guide), I am using the subject headings of the sixteen “lessons” in the curriculum to evaluate my own attempts at promotion of my historical mystery, Maids of Misfortune: A Victorian San Francisco Mystery. As someone who has been teaching (and therefore evaluating students) for 35 years I figure it will be a humbling experience to Read more…