Ebook Publishing and the Great Price Debate: My numbers tell an interesting story

Before Christmas and the great Amanda Hocking success story hit the blogosphere, the general wisdom among ebook self-publishers tended to be that $2.99 was the sweet spot  for selling and profiting from sales. Particularly after Amazon instituted its new 70% royalty offering (which didn’t apply for books priced at under $2.99), anything lower than that was seen as reserved for short stories or novella’s or at the most a brief promotional launch. However, the success of Amanda Hocking and a growing number of self-published authors selling their books at 99 cents changed the debate. They proved that you could sell so many books at that rate that it would more than make up for the loss of the 70% revenue. An additional upside to the 99 cent approach was that the sheer volume of sales at 99 cents would put Read more…

Seven Tips on how to sell books on Kindle

This post was originally a guest post over on Patty Henderson’s blog, The Henderson Files, entitled 7 Tips on how to sell books on Kindle. I am reprinting it here. First of all, why should you listen to me, an unknown author, tell you how to sell your book on Kindle? A little more than a year ago, I was a semi-retired professor of U.S. Women’s history who, besides a few academic articles, had never published a thing. What I did have was a manuscript of an historical mystery I had written 20 years earlier, based on my doctoral research on working women in the late nineteenth century. In the 20 years after writing the first draft, while I pursued my teaching career, I found an agent, collected rejections, lost an agent, published briefly with a small Print on Demand (POD) Read more…

Self-Publishing Success? Yes! Self-Publishing Exception: No!: Why the charges of exceptionalism are just part of the old debate

In April 2009, after my historical mystery, the Maids of Misfortune, had been out for 4 months and I had sold 158 books, I asked on this blog whether I could call myself a “real author.” This was in response to the frequently stated opinion of those against self-publishing that people who took that route were only going to sell to family and friends and weren’t real authors. In fact, a year ago almost all of the blog posts on self-publishing revolved around the debate (and they were definitely heated debates) about whether or not self-publishing was good (because the traditional industry sucked) or was bad (because all self-published books sucked). However, as the year progressed, I began to notice a shift in the tenor of the debate, as the majority of blog posts about self-publishing began to be devoted Read more…